In an ocean of end-of-year lists here are 10 vital tasters of standout retail tactics, trends and innovations to back for a successful 2019 and beyond – ideas attuned to attitudinal shifts and opportunities for incubating innovation.
From the in-the-moment connections of live commerce, expo stores and the dawn of hyper realities destined to shift the axis and etiquette of storytelling, there’s also how brand broadcasting will revise the meaning and role of retail-tainment (including unlocking the affection of a generation enthralled by their new awokening), why drop culture is more than a fad and the fluid future of voice commerce. Additionally, see re-selling as a still-vital route to generation e-preneur; calming the unruly side of e-commerce; stepping into an economy of self-care and self spaces; and the vast and long-lasting impact of ethical and empathetic engagement strategies.
Forbes, 30 dicembre 2018